Your Money and Your Brain

Calming Your Emotional Impulses and Economic Fears Jason Zweig is a personal finance columnist for the Wall Street Journal and the author of Your Money and Your Brain: How the Science of Neuroeconomics Can Help Make You Rich. Mr. Zweig has researched a new discipline called neuroeconomics, which combines biology, psychology and economics to try […]

Perspectives on Tax-Exempt Bonds and State Budget Woes

Lately there have been plenty of news stories in regards to the struggles of California and other states as they try to balance their budgets.  The budget woes facing the states not only put financial strain on government programs and services but also on municipalities abilities to service their debt (municipal bonds).  Included here is […]

Lost Art of Saving Making a Comeback

Some workers are saving for the next three to four years and not counting on investment gains to pay for college tuition, weddings and other expenses, said Bruce *Dzieza, President of Willow Creek Financial Services in Sebastopol.

Who You Gonna Call!

Bill Gross, manager of Pimco Total Return, keeps on hitting home runs.  In this NY Times article Bill’s unique position is explained:

Lost Art of Saving

Can we change our spending habits? Bruce was recently quoted in a Press Democrat article. Will the “next generation” be able to deal with the new reality of less job opportunities, higher taxes and tighter Federal and State budgets. Read Article > Lost art of saving making a comeback

What Should Investors Do Now?

This is a question we hear often.  Every situation requires a unique solution, but here is a video you might find helpful from one of Willow Creek Financial’s most highly regarded fund providers. Six months after Dimensional Fund Advisors’ (DFA) first comprehensive survey of the market downturn, Vice President, Weston Wellington returns to the topic with a multi-part […]

Retirement, Risk and Return

It is difficult for many to believe that equities are smart investments after the events of the last 18 months.  The rush to safety by purchasing CD’s and Treasury Bills may feel really safe at the moment, but history shows us that a diversiifed portfolio of stocks and bonds produces much greater returns than an […]

Active Investing-a Negative Sum Game

We often hear that now is a good time (or a bad time) for active investing. That does not make sense. In aggregate, active investors always underperform by their fees and expenses.  In this interview, Professor Ken French from the Tuck School of Business at Dartmouth College and a director at Dimensional Fund Advisors discusses […]